11 Government Speakers Back Out of CES Because of the Shutdown
Not even the Consumer Electronics Show can escape the effects of the ongoing government shutdown. Nearly a dozen government speakers, including Federal Communications Commission Chairman Ajit Pai and...
View ArticleMark Zuckerberg’s 2019 Personal Challenge Is Talking About the Future of...
Facebook CEO Mark Zuckerberg would probably like to see his personal challenge for 2019 turn out a wee bit better than his personal challenge for 2018 ended up. Zuckerberg pledged in a Facebook post to...
View ArticleAnheuser-Busch’s Biggest Super Bowl Push Ever: 5 Brands, 7 Products and More...
Anheuser-Busch is planning its largest Super Bowl lineup ever this year. The company will tout five brands and seven products during the Big Game with a massive media buy of five-and-a-half minutes of...
View ArticleQ&A: Organic Valley’s Mission Executive Wants the Brand to Stand Out From the...
Organic Valley punked New Yorkers with a pop-up shop that sold only half-and-half, put fitness trackers on its cows (they take more steps in a day than most people do!), saved the "bros" from...
View ArticleSurprise, It’s Another Autonomous Grocery Delivery Pilot
U.S. retail giant Walmart announced yet another autonomous grocery delivery pilot--this time it's with last-mile vehicle company Udelv in Surprise, Arizona, which is just outside of Phoenix. This...
View ArticleBuzzFeed News’ Netflix Show Won’t Get a Second Season
BuzzFeed News' show on Netflix, Follow This, isn't getting a second season. But in the cutthroat landscape created by digital publishers competing for attention, the news organization did manage to get...
View ArticleTwitter is About to Test a Bunch of Features for People and Publishers
Twitter used CES to detail some new features it will begin testing, for both users and publishers. Karissa Bell of Mashable reported that Twitter will establish a beta program in the coming weeks for...
View ArticleRobotic Sex Toy Company Offered $50,000 of Media by YouPorn After CES Pulled...
In 2018, the Consumer Electronics Show faced charges of sexism after it failed to secure a single woman speaker for its keynote speeches over the course of the event. This year, those charges are again...
View ArticleInstagram’s iOS Users Will Soon Be Able to Share Feed Content Across Multiple...
Instagram confirmed that it is rolling out the ability to publish feed posts to multiple accounts simultaneously to all iOS users. A spokesperson said, "We are rolling out this feature to provide a...
View ArticleWant Facebook Engagement? Post Videos, and Make Them Funny or Inspirational
The keys to driving engagement on Facebook? Post video content and inspire people or make them laugh, according to a new study by social media management tool Buffer and content marketing tool...
View ArticleWhy Brands Like Pabst and GoPro Still Rely on Fans for Marketing, and...
As the first day of CES wrapped up and attendees headed out into the cool desert air for industry dinners and parties--or the casino floor to try their luck--Adweek caught up with three senior...
View ArticleKraft-Heinz Is Pushing Its Frozen Food Brand During the Super Bowl With an...
Devour, Kraft-Heinz's frozen food brand, will make its Super Bowl debut this year with a 30-second spot in the third quarter of the game. David Miami is handling creative for the ad, which will have a...
View ArticleHulu Is Rolling Out Performance-Based Measurement for Brands
Hulu is beta testing a new, performance-based measurement that could help brands determine how many people purchased a product, downloaded an app or signed up for additional information as a result of...
View ArticleYouTube: Here’s How to Change the Name of a Group Chat
Did you know that YouTube allows you to change the name of your group chats after they've been created? Even if you weren't the one who created a group chat, you can still change its name. Our guide...
View ArticleSears Chairman Eddie Lampert Refuses to Let the Chain Go
Sears chairman Eddie Lampert's investment firm upped its bid for Sears Holdings to nearly $5.1 billion, and the retailer will live to see at least Sunday. According to a regulatory filing, as of Jan....
View ArticleYou & Mr Jones Acquires Majority Stake in Company Behind Unilever’s In-House...
Today, global "brandtech" network You & Mr Jones announced perhaps the largest in an ongoing series of acquisitions across the marketing space since its 2015 launch with the purchase of a majority...
View ArticleFord and Audi Partner With Qualcomm to Demo 5G Cars That Talk to Stoplights
Qualcomm is offering a glimpse at how the next generation of wireless service could lay the groundwork for a self-driving future. Today, at the annual Consumer Electronics Show, the telecom chipmaker...
View ArticleThe Daily Show With Trevor Noah Brilliantly Spoofs M. Night Shyamalan’s ‘Glass’
Sharp-eyed viewers who watch The Daily Show with Trevor Noah tonight will something familiar during the first commercial break. In partnership with Universal Pictures, the network's branded content...
View ArticleHBO Created Soprano Nicknames for Brands, Celebs and More. Here Are Some of...
Most of us go through life hoping not to earn a strange nickname, but a Sopranos nickname worthy of the mob lifestyle? That might just be an offer you can't refuse. HBO's Twitter account today has been...
View ArticleLincoln and a Popular Dog Photographer Help Reunite Pets With Owners After a...
As wildfires rapidly devoured Paradise, Calif., on Nov. 8, the evacuation of residents was understandably chaotic. People took what they could, yet, unfortunately, pets often got lost in the panicked...
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